Building links can be a quite intensive and time consuming process. Because emailing with webmasters, negotiating terms of link placements and monitoring the progress of your campaign takes such an amount of time, you barely have time to build content. In stead of creating some excellent, in depth articles, you’ll settle with writing multiple articles of reasonably good quality.

Below is what the process of an average link negotiation looks like. When you send out a link request email, the recipient of this email will usually evaluate this request based on both the quality of your email and the quality of your website or web page.

So what’s up with the big ass flow chart? Build excellent content in stead of settling with ok or just good content. This not only increases the speed of your link process, but it also saves you from the hassle of lots of negotiating correspondence and will result in more and better links. It also saves you time to write or design even more excellent stuff. Optimizing your link building process starts with improving the quality of your website.